Semrush Scraper

ENDPOINTS
GET/domains/ai-visibility

AI Visibility

How visible a brand is in AI answers: visibility score, mentions, citations, top topics and cited pages.

QUERY PARAMS

Root domain, any link to the site, or a semrush.com/website link. Subdomains and low-traffic sites have no data.

Examples:

  • Domain: openai.com
  • Site link: https://www.openai.com/research
  • Semrush link: https://www.semrush.com/website/openai.com/overview/
{
  "domain": "mailchimp.com",
  "visibility_score": 70,
  "mentions_count": 15148,
  "citations_count": 6630,
  "estimated_audience": 133465384,
  "responses_share_percent": null,
  "visibility_score_trend": [
    {
      "month": "2026-07",
      "visibility_score": 71
    },
    {
      "month": "2026-08",
      "visibility_score": 70
    },
    {
      "month": "2026-09",
      "visibility_score": 70
    }
  ],
  "mentions_by_engine": [
    {
      "engine": "chatgpt",
      "name": "ChatGPT",
      "value": 3018
    },
    {
      "engine": "gemini",
      "name": "Gemini",
      "value": 3548
    },
    {
      "engine": "google_ai_mode",
      "name": "AI Mode",
      "value": 3849
    },
    {
      "engine": "google_ai_overview",
      "name": "AI Overviews",
      "value": 4733
    }
  ],
  "citations_by_engine": [
    {
      "engine": "chatgpt",
      "name": "ChatGPT",
      "value": 1494
    },
    {
      "engine": "gemini",
      "name": "Gemini",
      "value": 626
    },
    {
      "engine": "google_ai_mode",
      "name": "AI Mode",
      "value": 2000
    },
    {
      "engine": "google_ai_overview",
      "name": "AI Overviews",
      "value": 2510
    }
  ],
  "visibility_by_engine": [],
  "competitors": [
    {
      "domain": "mailchimp.com",
      "visibility_score": 70,
      "mentions_count": 15148,
      "citations_count": null,
      "estimated_audience": 133465384
    },
    {
      "domain": "campaignmonitor.com",
      "visibility_score": 31,
      "mentions_count": 307,
      "citations_count": null,
      "estimated_audience": 9691404
    }
  ],
  "top_cited_pages": [
    {
      "link": "https://mailchimp.com",
      "responses_count": 934,
      "cited_on": []
    },
    {
      "link": "https://mailchimp.com/resources/what-does-ps-mean",
      "responses_count": 272,
      "cited_on": []
    },
    {
      "link": "https://mailchimp.com/resources/can-you-buy-instagram-followers",
      "responses_count": 208,
      "cited_on": []
    }
  ],
  "best_topics": [
    {
      "topic": "Email Marketing Platforms and Services",
      "topic_volume": 899181,
      "responses_count": 1243,
      "mentions_count": 403,
      "citations_count": 57
    },
    {
      "topic": "Newsletter Creation and Management",
      "topic_volume": 186374,
      "responses_count": 473,
      "mentions_count": 139,
      "citations_count": 25
    },
    {
      "topic": "Mailchimp Pricing and Alternatives",
      "topic_volume": 42172,
      "responses_count": 145,
      "mentions_count": 134,
      "citations_count": 48
    },
    {
      "topic": "Email Marketing and Mailing Lists",
      "topic_volume": 86952,
      "responses_count": 465,
      "mentions_count": 120,
      "citations_count": 13
    },
    {
      "topic": "Email Templates and Marketing Strategies",
      "topic_volume": 122234,
      "responses_count": 735,
      "mentions_count": 95,
      "citations_count": 30
    }
  ],
  "opportunities": [],
  "prompts": []
}